Alma del Jaguar
Alma del Jaguar
As a spirit’s entrepreneur, McCauley Williams founded Alma del Jaguar with a unique vision: to create an exceptional tequila that celebrates tradition while supporting conservation efforts. Inspired by his uncle Rick Williams' work with the Northern Jaguar Project, McCauley built a brand where quality and purpose go hand in hand.
Sustainability is integrated into every aspect of their production process, from water conservation to recycled packaging, Alma del Jaguar proudly displays traditional tequila that delivers an extraordinary experience worthy of their cause.
Working alongside McCauley is the patriarch of the 5th generation Vivanco tequila family, Sergio Cruz. The Vivanco family has cultivated agave in the highlands of Jalisco for generations, with a deep-rooted philosophy that "true flavor comes from the earth." Their commitment to sustainable practices and traditional methods makes them the perfect partner for Alma del Jaguar. As master distiller at NOM 1414, Sergio Cruz brings decades of expertise to Alma del Jaguar. His meticulous approach to the craft ensures that every batch maintains the highest standards of quality. From the slow-cooking process in traditional brick ovens to the artisanal aging in oak barrels, Sergio oversees every step with precision and passion.